Victoria's Secret

Victoria’s Secret is a leading American retailer of lingerie, clothing, and beauty products. It was founded in 1977 by Roy and Gaye Raymond, who wanted to create a comfortable and elegant place for men to buy lingerie for their partners. The company started with five stores and a catalog, and soon became popular for its high-quality and fashionable products. Victoria’s Secret expanded rapidly under the ownership of Leslie Wexner, who bought the company in 1982. He introduced new lines of bras, panties, sleepwear, swimwear, and fragrances, as well as the annual fashion show featuring supermodels known as Angels. The company also launched PINK, a brand aimed at younger customers, in 2002. Victoria’s Secret has over 1,000 stores in the United States and Canada, as well as franchises and online sales in many other countries. It is the largest lingerie retailer in the United States, with revenues of over $11 billion in 2021. The company’s mission is to inspire, empower, and uplift women with its products and services that celebrate their beauty and confidence. Victoria’s Secret strives to offer its customers a wide range of styles, sizes, and colors to suit their preferences and needs.